It is just I went through this with Art Bell... he famously called anyone who questions 911 to be a wingnut and have the brain of an eggplant. I felt like I knew him, but I didn't, I knew the persona he was putting forward. I think Alex would prefer you consider everyone your family and take care of the weakest of that bunch, you know?
1. something that is contemplated, devised, or planned; plan; scheme.
2. a large or major undertaking, especially one involving considerable money, personnel, and equipment.
3. a specific task of investigation, especially in scholarship.
4. to propose, contemplate, or plan.
5. to throw, cast, or impel forward or onward.
6. to set forth or calculate (some future thing).
7. to extend or protrude beyond something else.
8. to use one's voice forcefully enough to be heard at a distance, as in a theater.
9. to produce a clear impression of one's thoughts, personality, role, etc.